Ep#23: Are you ready to try Facebook Ads? (co-host David Penny)
In this 20-minute show travel writer Jay Artale chats with author David Penny about the basics of Facebook Advertising for travel writers with books to sell.
- Why you should consider simple video ads instead of image ads.
- Why you need a business mindset to build your brand.
- Two reasons people fail at Facebook Marketing.
- Keeping your Facebook ads simple with a single message.
- Audience targeting tips for Travel Writers.
David also co-hosted Ep#22, where we chatted about whether you should you pay to advertise your book.
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Are you ready to establish your subject matter expertise and earn passive income by transitioning from travel blogger to author of your own travel book, but don’t know where to start? Do you have a travel guide, travel memoir, or travel book bubbling inside?
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Getting your book into your reader’s hands is a multifaceted process. It starts with writing and editing, before ebbing into design, production, and distribution. Then just when you thought you could take a break … that’s when the marketing and promotion begins! It’s all too easy to get overwhelmed by the self-publishing process. But I’m here to help you with this exciting journey, and together we will make sure you reach your destination. Unharmed and unscathed!
This week's #TravelWriting podcast focuses on how to get the most out of your travel research trip and using show and tell for narratives Click To Tweet
Each episode covers aspects of the travel writing and self-publishing process to help travel bloggers and travel writers get their books published. Most episodes are 20-minutes long, but occasionally I’ll bring you a 10-minute episode.
Are you thinking about writing a travel guide, travel memoir, or other travel-related book? This podcast is for you!
We share tips, strategies, and inspiration to help you: write, plan, self-publish, market, and promote your travel book, so your words get into the hands of a global audience.
Be our Guest: If you’d like to share your travel writing or self-publishing knowledge with my audience, please get in touch (just fill in my form on the podcast page).
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